Profitable Customer Engagement: Concept, Metrics and Strategies

Profitable Customer Engagement: Concept, Metrics and Strategies By V. Kumar SAGE Response The concept of customer engagement has evolved as a powerful tool for building a profitable approach to customer…

Smart Change: Break the habits that hold you back and form the habits of success

Smart Change: Break the habits that hold you back and form the habits of success By Art Markman Piatkus Books Every day millions of people log onto Facebook to connect…

Real Estate Finance in India

Real Estate Finance in India By Julian Diaz III (Foreword), Prashant Das, Divyanshu Sharma SAGE Response The book offers a concise yet comprehensive understanding of real estate finance in India….

Left Brain, Right Stuff: How Leaders Make Winning Decisions

Left Brain, Right Stuff: How Leaders Make Winning Decisions By Phil Rosenzweig Profile Books, 2014 A renowned business expert examines decision-making in critical, big-time situations where the outcome shapes the…

Collective Genius: The Art and Practice of Leading Innovation

Collective Genius: The Art and Practice of Leading Innovation By Linda A. Hill, Greg Brandeau, Emily Stecker, Kent Lineback Harvard Business Press Books Unleashing the Collective Genius in Your Organization….

Consumer Culture, Modernity and Identity

Consumer Culture, Modernity and Identity By Nita Mathur SAGE India This book offers analysis of articulation of consumer culture and modernity in everyday lives of people in a transnational framework….

The Leadership Engine

The Leadership Engine By Noel M. Tichy, Eli Cohen Harper Business In this Wall Street Journal and Business Week bestseller, Michigan Business School guru and worldwide consultant Noel Tichy brings…

Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling

Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling By Frank.V.Cespedes Harvard Business Press Books It’s time to address the enormous cost of the strategy-sales gap….